A local plumbing company boosted their Google presence and kept customers happy without the owner touching social media or the phone.
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Ace Plumbing is an owner operated plumbing business servicing residential and light commercial customers. Despite excellent reviews and a strong word of mouth reputation, the business had almost no digital presence. Their Google Business Profile was rarely updated, social media was neglected, and customers rarely heard back after a job was completed.
Luxen Talent placed a Marketing VA who took over social media management, Google My Business updates, customer check in calls, and calendar coordination, allowing the owner to stay focused entirely on on site work.
The Challenge: The owner was losing potential jobs to competitors with stronger Google presence and more recent reviews. Post job follow up was non existent, meaning satisfied customers rarely left reviews. Social media accounts had been dormant for over a year. And double bookings were happening because the calendar was managed via text messages.
The Solution: The Luxen VA took over the Google My Business profile, posting weekly updates, responding to every review, and uploading before and after job photos provided by the owner. She managed Instagram and Facebook with 3 posts per week using a content template. Customer check in calls were made 48 hours after every completed job, both to ensure satisfaction and to prompt happy customers to leave a review. Calendar management was centralised in Google Calendar with buffer time built in between jobs.
I'm a plumber. I don't have time to be posting on Instagram or chasing Google reviews. My VA handles all of that and my phone is ringing more than ever. Best decision I made for the business.
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